Discover the top beauty trends set to make a splash this summer…
Now that the sun is finally shining upon us, there’s no better time to switch-up our beauty routines. Think low-maintenance looks with maximum impact – dewy skin, playful pops of colour and sleek, effortless styling. And the best bit? These beauty trends don’t require a glam squad, or hours spent in front of the mirror, we’re all about easy-to-achieve, effortless beauty.
Whether you’re heading to a picnic in the park, dancing in a beach club, or wanting to refresh your everyday routine, we’ve rounded up five summer beauty trends that are set to make waves. Plus, we’ve also included step-by-step how-tos and product picks to help you nail the hottest looks of the season.
So, grab your sunnies, swimmers and SPF and let’s dive into the top five easy summer beauty trends of 2025!
Blurred lips
Forget the perfectly painted pout – this season, we’re all about blurred lips. It’s an imprecise, soft-focus take on lippy that feels effortlessly wearable. A sheer wash of colour that fades out at the edges makes it perfect for summer – flattering, fuss-free and super easy to master.
How to achieve the look:
- Start by applying a small amount of 17. Second Skin Enhancing Concealer around your lips to slightly blur the natural lip line
- Apply MAC Retro Matte Lipstick in Ruby Woo to the centre of your lips, then blend outwards with your finger for that soft-focus effect
- For a more sheer tint, try Benefit Benetint Lip & Cheek Stain or Fenty Beauty Poutsicle Hydrating Lip Stain for juicy, all-day hydration
- Finish with a swipe of No7 Pro Artist Lip Shine Oil to accentuate your lips with a natural hint of colour
Top tip: Dab a little of your lip product onto your cheeks for an all-over flush that ties the look together.
Slicked-back bun
A classic for a reason. Slicked-back hair is perfect for humid days when you need your locks up and out of the way – while still looking sleek. Whether you go for a power pony or a tight bun, this look is the definition of clean-girl energy.
How to achieve the look:
- Smooth hair into place using the Cantu Natural Bristle Brush, and then sculpt edges with ease using the Cantu 2-in-1 Edge Brush
- Deeply moisturise your locks while securing them in place with the Slick Hair Company Hair Wax Stick
- Tame flyaways and baby hairs with the Slick Hair Company Slick Stick for all-day hold
- Lock it all in with Schwarzkopf got2b Glued Blasting Freeze Spray
Top tip: For best results, try this beauty trend on hair that hasn’t been washed for two to three days – for added grip and hold.
Pastel grunge
A brand-new beauty trend for 2025, this soft-yet-smoky look is summer’s answer to grunge: less black liner, more blurred-out pastels. It’s bold, it’s colourful, and it’s perfect for festival season or days when you want to make a striking statement.
How to achieve the look:
- Sweep your favourite pastel shade from the Revolution Reloaded Palette in Sugar Pie across your lids
- For a more compact option, use the 17. Eyeshadow Palette 020 Pinks to create your pastel grunge look. Don’t worry about being too neat – this look embraces a bit of chaos!
- Add a pop of colour to your cheeks with Collection Soft Glow Blusher in Peach for a soft contrast
Top tip: For best results, try this beauty trend on hair that hasn’t been washed for two to three days – for added grip and hold.
Into the blue
Feeling blue? Not with this trend! Whether you choose cobalt lashes, a wash of baby blue across your lids, or even a combination of both, blue is officially the colour of summer. The secret? Let your eyes do the talking and keep the rest of your make-up pared-back.
How to achieve the look:
- Start with a bold swipe of Maybelline Lash Sensational Sky High Mascara in Blue Mist for full, fluttery lashes
- Play with vibrant matte shades from the Revolution Reloaded Marvellous Mattes Palette or create electric looks with a mix of matte and shimmer from the NYX Ultimate Shadow Palette in Vintage Jean Baby
- For something luxe, the Dior 5 Couleurs Couture Eyeshadow Palette features beautiful blues in silky finishes
Top tip: Complement your bold eye look with bronzed skin and glossy lips for a modern, beachy vibe.
Balmy blusher
Heavy, powder blushes are so last season – this year, cheeks get their glow from creamy, balm-based formulas that melt into the skin. They’re perfect for sun-kissed days and barely-there make-up routines.
How to achieve the look:
- For blush on the go, apply a few dots of Made By Mitchell Blursh Balm Cream Blusher to the apples of your cheeks and blend upwards
- For a lit-from-within glow, try the e.l.f. Luminous Putty Blush for a subtle shimmer
- Multi-use products like Bobbi Brown Pot Rouge and Revolution Balm Glow are perfect for both cheeks and lips, giving you a gorgeous all-over glow
Top tip: Need more help picking the right cream blush? Check out our guide to the best cream blushers here.
Now that we’ve rounded up the top five easy-to-achieve summer beauty trends, it’s your turn to bring them to life! Whether you’re experimenting with bold blue eyeshadow or perfecting that slicked-back bun, staying on-trend doesn’t have to be complicated – or expensive – when you shop at Boots.
